When Taylor noticed a growing fad on YouTube for making hair buns with tube socks, she knew there was an untapped market for a product that women and girls would love. As a successful television personality and pitch woman for As Seen On TV products, she began exploring solutions that would work and wanted to introduce the product herself on a commercial she would produce.
It was at the Housewares Show when we initially sat down with her to explore her concept. Within a week our designers ordered nearly every hair product being sold on the market, getting immersed in the industry and testing what worked (and what didn't) on the female staff members in our office. Then, working in concert with Ms. Baldwin, our designers sketched numerous solutions and began crude prototyping to test the various ways the product could be constructed.
Finally, Taylor and our designers were able to select the best embodiment to be sold on television and Enhance completed prototyping to be used in the commercial test. The good news is the product has been a hit, and we are delighted to be apart of the design and prototyping components of the project!
Hot Buns™ Infomercial
Selling At Major Retail Stores and National Chains
Wal-Mart®, Bed Bath and Beyond®, Target®, Walgreens®, Toys'R'Us®, Rite Aid®, Ace®, People®, Family Circle®, Woman's Day® and Bethenny® are registered trademarks of their respective companies. The display of trademarks and logos does not imply an endorsement of Enhance Product Development, Inc. by the trademark owners.
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“The 3D renderings, logo and sell sheet were awesome! I was very pleased with the feedback that was provided along the way. Lastly, I'm extremely pleased on how quick my rough drawings came alive for me to present my project to companies.”