Enhance Product Development Blog

 

Helpful articles for inventors and entreprenuers on product design and invention licensing.

 


The Most Popular Animals Used in Company Logos…and Why

October 18, 2018

In nearly every culture and industry, at any age and walk of life, you’ll find a reverence for our fury, scaly, cuddly, and sometimes creepy earthly companions―animals! From cute little kitties to five headed dragons, marketers, designers, and story tellers have taken advantage of mankind’s admiration for an entire kingdom of these noble creatures. Magical mice, ninja reptiles―heck, even rampaging dinosaurs and have filled our books, screens, and cereal boxes since we can remember…

7 Ingredients to Creating Successful As Seen on TV Products

August 28, 2018

With the rising level of customer sophistication and the widespread use of Amazon reviews, the days of huge profits for subpar products in direct response is quickly coming to an end. Gimmicks are quickly identified as such and once exposed these products rarely make it to retail. If they do, they are doomed to fail quickly, afflicted by the weight of returns and a negative reputation…

5 Common Design Mistakes and Misconceptions

July 16, 2018

A Good Idea = A Good Product.  Not necessarily. To generalize it in saying all good ideas make good products is false. While it is important to start out with an idea, either good or bad, it is not until you get through the development of it that you soon realize whether it makes a good or bad product.

Overalls: 100+ Patents but Still a Questionable Fashion Statement

June 21, 2018

After a few good runs throughout fashion history, overalls took another well-deserved hiatus in the post-Backstreet 2000s. But they’re making another comeback—like it or not. You might not think much of the distinctive one-piece garment but there are over 100 overall-related patents registered with the US Patent Office…

Have a Little Fun: Inventing Toys and Games

May 28, 2018

As inventors, we are often asking ourselves what problem a new product solves. How does it fit in to the life of an average human being? How will it make that person’s life easier? This mindset can be exhausting as we’re mired in the negative thought-cycle of asking “what is the problem?” But it can distract us from one of my most fun and enjoyable aspects of inventing: creating items for the sole enjoyment of the user!

Three Reasons Why Inventors Should Go to a Trade Show

Apr 12, 2018

Trade shows can be incredibly useful events for businesses trying to drum up new business or for trending an industry or market sector. They are where the players of an industry display all the newest and best for all to see. That said, trade shows can get fairly expensive, which can deter many from exhibiting or even attending. However, attending a trade show can have some substantial benefits for you and your product.

Four Inventions Inspired by Nature

Mar 7, 2018

The evolution of the world around us is a great source of inspiration for many. Rather than beginning with a totally new model, countless modern-day inventors have relied on nature’s own innovative solutions to spark their ideas.

Five (and a half) Reasons the Twin Cities is a Utopia for Innovators and Creative Minds

Jan 29, 2018

Artists, innovators, musicians, inventors… can all reach their maximum potential under the right set of environmental circumstances. A community of support, inspiration, and a culture of perpetual growth and ingenuity. So what makes Minneapolis and St. Paul, Minnesota so special?

New Inventions by Enhance Featured by Our President on the News

Dec 19, 2017

Our president and founder, Trevor Lambert, shows off some gift ideas of products invented by inventors and designed and launched by Enhance Product Development.

Design Grades for each NFL Team Logo

Dec 2, 2017

32 NFL logos are proudly worn, stuck, pinned, and painted on by die hard fanatics all over the world. There have even been several fun and interesting series of parodies of each logo from hilarious to vulgar. Despite the reason why one might find themselves routing for a team and rocking their logo, I will objectively examine…

4 Traits of a Successful TV Product

Nov 14, 2017

Everyone wants their product on to be sold on television.  For many years—the As Seen On TV (ASOTV) marketplace has been rife with gadgets, gizmos, and doo-dads that look to make life a little bit easier for the average American household…

10 Principles of Good Design

Oct 30, 2017

Good design can be a subjective matter, but if you peel back the layers to the core, there are a handful of principles and ideologies that we can all agree. This is according to Dieter Rams, a German Industrial Designer well known for his unobtrusive approach to design and his belief in ‘less but better’….

Learn About Design: Engineering Software

Oct 19, 2017

Design/Engineering Software The software we use at Enhance Product Development is the most popular 2D/3D design software in the industry. All of our designers have extensive experience working with this program and its many features. Below is an overview in how the CAD software works…

Top 5 Factors that Make a Company a Good Licensee

Sep 29, 2017

So many inventors begin the licensing phase of their journey and want to license their product to a company who isn’t an ideal fit for their product. Before you start to pitch your idea to a company to get your product on the shelves, make sure to remember these five things…

By Inventors, For Inventors

Sep 21, 2017

We at Enhance get to chat with people from all over the world. People who have dreams, ideas, and concepts that they are excited about and eager to get started. Frankly, we love it. We are so keyed into the excitement and high that one gets when they are in pursuit of their next big idea…

Designing with Type

Aug 20, 2017

Typography is a crucial element of good design. It is the visual voice that directly communicates to the reader and bridges imagery and meaning together.  Three points to consider when incorporating text are Relevance, Readability, and Placement

Keys to the Capitals Make Positive Impact

Jun 16, 2017

A dream nearly 25 years in the making. What started as a basic idea with a simplistic prototype grew into a successfully launched board game, and is helping spread an important message: no matter the circumstances or obstacles in life, inventing a new concept is a real possibility for everyone…

Enhance Finalist For Two Housewares Awards

Apr 21, 2017

Enhance Product Development, a Minneapolis-based design firm serving brand-name consumer product companies, start-ups and inventors alike, is turning heads in the housewares industry. Known for developing “smart solutions to real problems” on behalf of their clientele…

Design for Licensing vs. Design For Manufacturing

Mar 21, 2017

One of the most common questions we get is “What is the difference between Design for Licensing and Design for Manufacturing?” In regards to our process at in Enhance, we recommend Design for Licensing first!  Design for Licensing is where we develop a concept, which can range from a napkin sketch…

Am I An Inventor?

Feb 24, 2017

There are common questions that arise when you tell people that you’re an inventor: “Like Ron Popeil?”  “Like Doc Brown?”  “Like The Nutty Professor?”  “Like that J-Law movie?”  There are so many film and television portrayals of inventors, and a number of cliches that pop up from time to time…

Photo-Realistic Rendering or Virtual Prototyping

Jan 5, 2017

end – er – ing: a work of visual art, especially a detailed process drawing which uses color and shading to make it appear solid and three dimensional.  For most, this is not a familiar term, despite the fact that we observe renderings on a regular basis. Renderings are the photo-realistic images…

Prototyping and 3D Printing Options

Dec 3, 2016

3D printing is a manufacturing process that allows for the construction of a three dimensional solid object from a digital file. A 3D printer works by laying out successive layers of material, one on top of the other, until the entire form is constructed. 3D printing can be a great and economical resource…